Bloomingdale's
British Invasion

Paying homage to the 50th anniversary of the Beatle's first American performance we teamed up with VisitBritain, the U.K.'s national tourism board, to celebrate the British Invasion. To highlight more than 140 exclusive collaborations by Burberry, Hardy Amies, Ted Baker London, Barbour, Turnbull & Asser, Matchless, Farrell, Church’s and Paul Smith, among others, we created a 360º print and digital campaign shot on location in London, Liverpool, Wales, the South Downs of Sussex and the Highlands of Scotland.

Paying homage to the 50th anniversary of the Beatle's first American performance we teamed up with VisitBritain, the U.K.'s national tourism board, to celebrate the British Invasion. To highlight more than 140 exclusive collaborations by Burberry, Hardy Amies, Ted Baker London, Barbour, Turnbull & Asser, Matchless, Farrell, Church’s and Paul Smith, among others, we created a 360º print and digital campaign shot on location in London, Liverpool, Wales, the South Downs of Sussex and the Highlands of Scotland.

ROLE: CREATIVE DIRECTOR
AGENCY: TOTEM CREATIVE
CLIENT: BLOOMINGDALE'S
PHOTOGRAPHY: MATTHEW BROOKES, ALISTAIR TAYLOR-YOUNG, GRANT THOMAS

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