Bloomingdale's
Menswear

Crafting a uniquely editorial catalog and defining the voice of the Bloomingdale's menswear led to a 72,728 mile journey— crossing the world to inspire, inform, & redefine the brand's retail content creation. The result was richly dynamic content serving the brand's advertising, print, and digital campaigns.

ROLE: CREATIVE DIRECTOR
AGENCY: TOTEM CREATIVE
CLIENT: BLOOMINGDALE'S

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